Category: Diversity

NHS recruitment campaign sends out wrong message

Call it reassuring or horrifying, but the last few weeks have proved the advertising giants can get it wrong, very wrong. Taking the rawest of emotions, life defining private moments, and casting out for cynical public consumption – yes that’s

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Posted in Diversity, Editor's Picks, Public Affairs, Public Relations

Uber’s Very Bad Horrible String of Events

Image courtesy of flickr user Daniel Voyager

Uber is en route to a massive IPO. As the company gets closer to its destination, its once 5-star rating is rapidly diminishing. As a result, the company’s president, Jeff Jones, opened the Uber door and jumped out after only

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Posted in All, Digital and Tech, Diversity, Featured, Marketing, Public Affairs, Public Relations, Social Media Tagged with: , , , , , ,

Time to be brave and stand up to pay inequality

Image courtesy of flickr user Steven Depolo

Research published today by the Chartered Institute of Public Relations is the first time my industry has gone behind the figures to find out what the drivers are for the embarrassing, unacceptable gender pay gap in PR. I first spoke to Mary

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Posted in Diversity, Editor's Picks, Public Relations

In 2017 we simply shouldn’t need to discuss the gender pay gap

By Mary Whenman, President, Women in PR Two years ago, in 2015 McKinsey proved the economic case for diversity by showing that companies with more women at the top, outperform others by 15%. Other research conducted by EY with the

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Posted in Diversity, Featured, Public Relations

PR has a diversity and inclusion perception and reality gap

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As Chair of the CIPR Diversity & Inclusion Forum I welcome the profession-wide monitoring of key diversity and inclusion data each year. We will only know the reality of the state of our profession if we continue to ask the

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Posted in Diversity, Editor's Picks, Public Relations

Help create a more equal PR industry

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The Government Response to the Women and Equalities Committee Second Report makes for sobering reading, of the 17 recommendations made by the committee in their 2016 report, 16 of them were for the Government (the other was addressed to Equality

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Posted in Diversity, Editor's Picks, Public Relations

Why we need #SpeakCockneyDay on March 3rd 2017

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The Cockney accent will disappear from the streets of London – it will be brown bread – unless we do something. #SpeakCockneyDay on March 3rd is celebrating what it is to speak, live and be a Cockney, to keep its

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Posted in Diversity, Public Relations

PR needs to encourage women returning to work

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By Antonia Welch A  new report published by an all-party parliamentary group has recommended that every workplace with 250+ employers should have a policy on returnships to help women resume their careers after an extended break. While it is encouraging

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Posted in Diversity, Editor's Picks, Public Relations

PR pros invited to contribute to healthy workplace research

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At a time when finding the right talent can be a difficult task, British businesses are missing out on the skills of a significant number of individuals. Disabled people and people with health conditions are under-represented in the workplace, a

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Posted in Diversity, Editor's Picks, Public Relations

London needs these entry-level digital roles

Image courtesy of flickr user Michael Coghlan

There are currently 40,000 technology businesses employing almost 200,000 people in London, which is 3.5% of the capital’s workforce. To drive digital innovation and futureproof the workforce of London’s businesses, the Mayor of London launched a new £7 million Digital

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Posted in Digital and Tech, Diversity, Public Relations