Category: Featured

PR on the couch

By Ewen Haldane, The School of Life The PR industry is in existential crisis. Often seen as the amoral ‘eminence grise’ of the media world, it can be a slightly embarrassing job to confess to at a party. Even a

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This is not the political silly season

With Parliament due to rise shortly for the Summer Recess, it is often thought that politics ‘goes quiet’ until early September. With a lack of real debate and issues to consider, the media has to find other, less important, things

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It’s high time communications professionals stood up to the lawyers

By Robert Taylor Be warned. Following legal advice can seriously damage your reputation. When Kensington and Chelsea Council leader Nick Paget-Brown resigned he cited as a key mistake his decision to follow legal advice (not to admit the media and

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Global Politics: Lessons from a Greek Tragedy

Adults in the Room: My Battle With Europe’s Deep Establishment, by Yanis Varoufakis Reviewed by Carolyn Lochhead Yanis Varoufakis’ Adults in the Room is essentially an account of 162 days spent having baffling conversations with the world’s most powerful institutions.

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Are marketers going down the wrong road?

Image courtesy of Ab Fab Marketing Plymouth

Each day you are bombarded with marketing messages. Before the arrival of the Internet, it used to be held true in the marketing world that an individual needed to see a message seven times before they reacted. That’s why coordinated

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Making the leap from head of comms to the boardroom

It is key for PR pros to recognise that when going for a board or executive committee position they are not just taking the next step on the career ladder. That’s the view of board advisor and leadership coach Catherine

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Posted in Featured, Public Relations

Is PR a management discipline?

I have heard more and more people working in public relations saying that PR is a management discipline.  I have also witnessed many people nodding in agreement, in a sage strokey-beard kind of way.  I admit that I was one of these ‘nodders’

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Analysis spotlights need for greater public engagement in creative process

New research published by Ketchum in conjunction with Fast Company is a klaxon for dissent and diversity as part of the creative process in public relations. The European Referendum and US election spotlighted a failure by marketing, public affairs, and public

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The comms role in change management

Image courtesy of flickr user tracyshaun

Accepting change is the hardest ask of all – understanding it is easier. A change in a large organisation is usually a smoother process than driving change in a mid to small entity. One takeaway for us, as communicators, is

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Posted in Featured, Internal Comms, Public Relations

The experts’ guide to experts

Image courtesy of flickr user radcliffe dacanay

Some people might think they’ve had enough of ‘experts’ and ‘thought leaders’, but they haven’t met yours yet… By Gabrielle Lane In September 2010, economist Jeremy Cook appeared on BBC News 24 to discuss the US Federal Reserve’s decision to

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Posted in Featured, Public Relations