An honest look at integrity

By Juliette Alban-Metcalfe, The impact of the exposure of a lack of integrity on companies’ performance and reputation is well-publicised through cautionary tales such as the fallout from the “Greyball” software being exposed at Uber, and the impact of the emissions scandal at VW. Less well publicised is the ongoing toll that a lack of …

It’s all about Parliament

For a long time public affairs has had to consider a range of stakeholders, advisers, influencers, communications channels and campaigning techniques but now it’s time to refocus on Parliament. In some ways the approach can be considered a little ‘old fashioned’. Instead of concentrating on advisers, high profile campaigns or the media, this approach is …

Is a lack of investment in local media damaging society?

On 22nd June, the Press Gazette ran an article about claims by a former Kensington reporter that Grenfell Tower fire-safety concerns would have been picked up by local media in the pre-internet era. Suggesting that local journalists would never previously have missed a blog posted by residents about the safety of the tower block – or …

Public Relations in the age of strategic partnerships

Increasingly we live in an age of collaboration and strategic partnerships. This is true across both the public and private sectors in the UK. Yet have we truly embraced and understood the unique opportunity for us to add value in this new operating environment? Strategic partnerships take many forms. This includes joint venture companies, outsourcing …

Influence Live – book now

Influence magazine will be coming to life at a new event this January featuring the thought-provoking content that makes the print edition unique. The first confirmed speaker is Ralf Little who will be interviewed by CIPR President-Elect, Sarah Hall. The actor will discuss the social media minefield of celebrities with opinions and whether having more …

Chatbots as a public relations tool: proceed with caution

Chatbots are hot but where and how are they being deployed? Facebook launched a chatbot platform for its Messenger application last year. More than 1.3 billion people use Messenger so inevitably the market got hot.   Chatbots are software applications that interact with people in natural language. They’re a new channel for discourse between an …

Why silo-ence is never golden for comms planning

By Babs Watson, Director of Brand and Content, Baby, it’s (already) cold outside – but a chill wind will blow in 2018 if marketing, comms, digital, sales and ops teams don’t make the time to share insights, experience and gut feel on their brand dilemmas for 2018. If you don’t make the time – you won’t …