Tag: business

Uber’s Very Bad Horrible String of Events

Image courtesy of flickr user Daniel Voyager

Uber is en route to a massive IPO. As the company gets closer to its destination, its once 5-star rating is rapidly diminishing. As a result, the company’s president, Jeff Jones, opened the Uber door and jumped out after only

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Posted in All, Digital and Tech, Diversity, Featured, Marketing, Public Affairs, Public Relations, Social Media Tagged with: , , , , , ,

The role of business in Brexit

Business is critical to the success of Brexit. Without their ideas and input, the Government may not focus as closely on the needs of the economy, or only on certain parts of the economy. Instead, business has to be robust

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Posted in Editor's Picks, Public Affairs, Public Relations Tagged with: , , ,

Business communications after Brexit

Image courtesy of flickr user Foreign and Commonwealth Office

Brexit has changed business communications. Many organisations took the decision to stay out of the debate but, given the result, are now questioning whether this was the right approach. Businesses need to be heard and find the confidence to speak

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5 Tips for Building A Brand with Integrity

Image courtesy of flickr user Nguyen Hung Vu

Can you imagine a world where a product actually worked as advertised?  How many times have you started using a new product, only to discover that the product isn’t up for the challenge?  I have purchased countless programs that promised

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International Startups in the Hyper-connected 21st Century

Want to know the weirdest part about starting a company overseas? I didn’t live there! There’s an increasingly large segment of the population that is conducting its entire business online. A great website that’s interactive and fun? Check. A mailing

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Posted in Digital and Tech Tagged with: , , , , , , ,

5 Reasons Your Online Marketing Isn’t Converting

For companies with a website, there’s nothing more frustrating than a website that doesn’t convert. You spend the time and resources on building a site that’s interactive and fun. Your design guru tells you that the color pallet perfectly matches

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Posted in Marketing Tagged with: , , , , ,