Tag: echo chamber

Public research and the need to get face-to-face with our audiences

unsplash

To say that the last year or so has been a shock to the system would be an understatement. In the UK we’ve been handed Brexit, and the US has elected a billionaire President with no political experience. Many of

Full article here

Posted in Editor's Picks, Marketing, Public Relations, Social Media Tagged with: ,

Analysis spotlights need for greater public engagement in creative process

New research published by Ketchum in conjunction with Fast Company is a klaxon for dissent and diversity as part of the creative process in public relations. The European Referendum and US election spotlighted a failure by marketing, public affairs, and public

Full article here

Posted in Featured, Public Relations Tagged with: , , ,