Tag: video

Seven reasons to embrace smartphone video

Check out this hi-def video produced by delegates from the NHS London North West Healthcare Trust after just a day’s training on one of my smartphone video courses. Looks great doesn’t it? Frankly, I’m still amazed this sort of result

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Posted in Editor's Picks, Public Relations, Social Media Tagged with: , , ,

A low budget approach to high quality video

Mojo, or mobile journalism, offers huge advantages over conventional video news gathering, or story telling if you prefer.  Portability, flexibility, low-profile, ease of use – and low cost. By the time you’ve assembled a camcorder or DSLR, sturdy tripod, microphone,

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Posted in Digital and Tech Tagged with: , , ,

Putting the PR in Video Production

Image courtesy of pexels

Video is a superb communication tool for communicating PR messages.  Yet most of us have little experience of creating videos beyond shooting the odd clip of children, pets or holidays.  That’s extraordinary, given video’s potential and popularity as a medium.

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Posted in CPD, Digital and Tech, Editor's Picks, Public Relations, Social Media Tagged with: , , ,