Should we view change as a specialist skill or is it the norm?

When I think about specialisms within our profession PR, media relations, Public Affairs, Internal Communications etc. come to mind – but not Change. This thought came to mind as I was looking at research which specified change management as a discipline and when I was looking at a job spec for a permanent role which …

Tips to help you prepare your annual report

How’s your annual report writing going? Need a hand? Now is the time of year when professional communicators dust off previous versions and collate information for this year’s one. If you’re looking for advice to help write yours, you’re in luck as I have a guest post and resources to share with you. Didier Goossens …

Internal comms – Use data to justify your existence

Other functions use hard evidence to prove they meet business goals. It’s time for internal comms to do the same By Lisa Pantelli, In recent years, there has been a significant and positive shift towards PR campaigns based on solid insights derived from data. CEOs are increasingly turning to communications directors for strong commercial understanding. …

Panic, Morrissey and internal communications

By Emily Wilson So sings Morrissey: “Hang the blessed DJ / Because the music that they constantly play/ It says nothing to me about my life”. Panic has become my battle cry, my mantra. It’s not because I’m overwhelmed, or because of its gorgeous, jangly guitars, but because of how it embodies the reason why I work …

How a supermarket chain uses Facebook at work

How can a supermarket chain use Facebook’s enterprise social network to connect employees? I’ve interviewed Daniel Chasemore, Communications Manager at Countdown Supermarkets in New Zealand to find out. They were the first business in the country to use Workplace, formerly known as Facebook at Work. Countdown is one of New Zealand’s largest employers, with over 18,000 people …

Are you ready for GDPR and shadow comms?

Do your employees use personal messaging apps such as WhatsApp at work to help them do their job? I’ve written before about the rise of ‘shadow IT’ – decisions and technology being introduced without the knowledge of corporate IT departments. Now it appears shadow communications is on the rise. Is it just the latest phrase, …

How the National Trust created their intranet

“How do you keep a secret in the organisation? Put it on the intranet.” Sound familiar? It doesn’t have to be that way. If your intranet is the place PDFs go to die, there is hope. Today I’ve got a guest post for you by Sue Palfrey, Head of Internal Communications at the National Trust here …

The comms role in change management

Accepting change is the hardest ask of all – understanding it is easier. A change in a large organisation is usually a smoother process than driving change in a mid to small entity. One takeaway for us, as communicators, is this: change management is more than internal communication and the emotional component of the change …