Writing exclusively for Influence online Keith Hunt, Managing Partner at business management consultancy Results International, discusses new research into mergers and acquisitions in the public relations sector. Our latest research showed that
What is the right crisis communication strategy for a charity under attack? With our next CIPR Crisis Communication Diploma starting soon, it is top of mind for course leader Chris Tucker. Here she explains what went wrong for AgeUK. “It is not difficult to imagine the shock waves that must have gone through AgeUK’s headquarters following the call from
Writing exclusively for Influence, NK Domžale’s PR Officer Grega Krmavnar shares the story of how his Slovenian Premier League football club found themselves on the internet front pages of the biggest European sports papers from L’Equipe to BBC Sport, because the club signed a professional football player by posting an ad on LinkedIn. Grega covers why they used the platform to recruit a
In our first series of Q&A’s, #DiversitySpotlight catches up with 25-year old city PR Consultant Emmanuel Ofosu-Appiah to discuss his views on diversity in public relations. When did you start your PR career? My PR career began in 2012 with
Does your brand message stand out in the marketplace? Does your narrative convey bold ideas, new experiences and customer stories that engage and excite people to learn more about your company? Has your marketing team fully embraced the tools and
We have come a long way since Gary Thuerk sent the first mass e-mail in 1978. It might have only reached a few hundred people, but back then, that figure was impressive. Almost 40 years later, we continue to use
It has been wall-to-wall Europe this week. There has not been a media outlet that has undercooked the news that David Cameron has done a deal with Europe. Except that it is less a deal and more of a first
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